Recently, I stopped listening to a podcast that used to be on my weekly listen list. In last week's episode the hosts encourage people to use the Author Earnings Report to find out what genres are "hot" and to then go research those best-sellers among indies and copy what they do. Make your covers look like theirs. Write similar book descriptions and write in the same genre--even if you don't read that genre or don't write in it usually. Write what sells, they say.
I'm still sniffing marshmallows over here.
Let's talk about people who are fake.
In the 1960s, Stanford began the Marshmallow Experiment. In that experiment, they put four-year olds in a room with a marshmallow. The children were told they could eat the marshmallow, but if they waited 15 minutes they would be given a second marshmallow. Two out of three kids ate the marshmallow before the 15 minutes were up.
The 1/3rd of participants who held out for the second marshmallow were more successful later in life.
In today's culture, we need more marshmallow sniffers.
As most of you probably know already, I am working for myself these days. I used to work for other folks, and I was a darned good remote employee for almost 14 years. When I worked for other people, I had clearly defined tasks and deadlines. While grading papers was not fun, it was a clearly defined task with deadlines. Now, those deadlines and tasks are all loose and I don't have the cheerleading squad to validate me on a daily basis.